Too Cool For School
Sway Lip Velvet
Allure bag video; no paid mark, but she also showed the brand's cushion and palette; no contract confirmed.
See product
Joy
조이- Group
- Red Velvet
- Agency
- SM Entertainment
- Picks
- 5
What does Joy actually use?
Joy has named or shown 5 items in videos or interviews that we checked against the original source. 1 of them is from a brand partner or sponsored.
- Too Cool For School Sway Lip Velvet (Lip, Allure Korea, Mar 2026)
- Pure Fiji Body Butter (Body, ELLE KOREA, Mar 2021)
- Bio-Peeling Herbal Lotion (Skincare, ELLE KOREA, Mar 2021)
- SW19 Eau de Parfum (Fragrance, ELLE KOREA, Mar 2021)
- Espoir Taping Cover Moist Cushion SPF42 PA++ (Base, ELLE KOREA, Mar 2021, brand partner)
Last checked | How we check
Everything Joy Uses
Things Joy has said or shown they use, in videos or interviews.
Pure Fiji
Body Butter White Ginger Lily
ELLE video whose title and description say it has no paid promotion; on-screen product tags.
See productBio-Peeling
Herbal Lotion
ELLE video whose title and description say it has no paid promotion; on-screen product tags.
See productSW19
Eau de Parfum 6am / 3pm
ELLE video whose title and description say it has no paid promotion; on-screen product tags.
See productFrom brand partners or sponsored, 1
Espoir
Taping Cover Moist Cushion SPF42 PA++
She says on camera she is Espoir's model (2021); exact cushion name not given.
See productWe list an item only after two people checked the original video or article. Fan guesses are left out. Last researched Oct 2026. See all picks
Red Velvet members
Brand deals (2)
Deals we could confirm from news reports or brand announcements. Last checked Oct 28, 2026. How we check