Brand deals last checked: October 25, 2026
This page lists the beauty brands Karina has deals with, the public source for each deal, products from those brands with store prices, and lower-priced alternatives.
Karina's Official Brand Partnerships
Karina currently represents Chanel. Being re-checked: Acqua di Parma. Each deal below lists its best source and when we last checked it. A brand deal means Karina represents the brand; it does not tell you what Karina uses at home.
Karina x Chanel
Active, since 2025 | Role: Chanel Beauty ambassador | Last checked 2026-10-24
Chanel Beauty named aespa's Karina as its ambassador with a debut W Korea pictorial on 18 Nov 2025. She has since fronted the Chanel Cleansing Collection and appeared in Chanel Beauty editorials into May 2026.
Source (Agency or major outlet): 카리나, 새로운 샤넬 걸의 등장
Karina x Acqua di Parma
Status being re-checked | Role: brand muse (with aespa) / fragrance face | Last checked 2026-10-25
aespa, including Karina, became Acqua di Parma's muses in November 2021, and Allure Korea's April 2022 'Her Scent' feature introduced Karina as the face of the brand. The latest signal found is a November 2022 Seoul store opening.
Source (Agency or major outlet): HER SCENT / KARINA 카리나
Products From Karina's Brands
Products from the brands above, with the Korean store price we recorded and what the published ingredient list shows.
Chanel
Rouge Allure Velvet$35 (₩47,050)
₩47,050 at a Korean store (checked March 2026). Its published ingredient list has 39 items, starting with Dicaprylyl Carbonate, Isononyl Isononanoate and Diisostearyl Malate. It lists a silicone. No ethanol listed.
Search SephoraKarina's Personal Color
Stylists and fans often place Karina in Winter Cool. This is not an official statement. Colors usually suggested for this season: Berry · Wine · True Red · Fuchsia. If your own season is different, the same shade can look different on you; the personal color guide explains the four seasons.
Lower-Priced Alternatives to Karina's Brands
Prices come from our Korean price data. We have not tested these side by side, so compare the ingredient lists and finish before you switch.
Chanel vs Romand: about 81% less
Romand Juicy Lasting Tint costs about a fifth of the Chanel price. One is a tint and the other a velvet lipstick, so the finish is different.
Frequently Asked Questions
Which brands does Karina currently work with?
Each deal on this page links the public source it comes from, such as a brand press release, a brand announcement or a post on the celebrity's own account. The status and last-checked date for each brand are shown above. Past deals are marked as past.
What personal color season is Karina?
Stylists and fans commonly place Karina in Winter Cool; this is not an official statement.
